Estelle Nails & Beauty

Estelle Nails and Beauty is a freelance nail technician and beautician located in Melksham, Wiltshire founded by the talented Estelle Edney.

Inspired by neutral and dewy, tones, textures and colours, the aim was to communicate the identity of the Estelle Nails & Beauty brand using a less-is-more approach. Colours were chosen from the hues and textures of the moodboard to give a soft and harmonious monochrome colour palette. From this, a clean and sophisticated logo contained in a square with use of a serif typeface font to create a modern minimalistic look.

Moodboard Inspiration: www.pinterest.co.uk